Taco Bell will supplement alcoholic beverages and tapas to Taco Bell Cantina locations it skeleton to open in Chicago this week and San Francisco after in a month.
Photo: Associated Press
What kind of booze pairs best with a Chalupa? Taco Bell business in Chicago and San Francisco will shortly be means to find out.
The sequence says it will open a plcae that serves wine, beer, sangria and solidified churned drinks in Chicago subsequent week, imprinting a initial time it will offer ethanol in a United States. The new grill will also underline trends Taco Bell says it is saying among Millennials: “tapas-style” appetizers, a picture by a internal artist and an open kitchen.
“You will literally be means to see a food” before it’s prepared, pronounced Meredith Sandland, Taco Bell’s arch growth officer. Customers will be means to see “all a pleasing ingredients.”
A identical plcae will open nearby ATT Park in San Francisco this month, according to Taco Bell, that is owned by Yum Brands Inc. Aside from a ethanol and appetizers, Taco Bell says a menu will be a same as unchanging locations.
Taco Bell isn’t alone in perplexing alcohol. To try and boost sales after in a day, Starbucks has been introducing wine, drink and tiny dishes during name locations. Some Chipotle locations offer margaritas and beer.
The moves ares only a latest justification that normal fast-food bondage are perplexing to revamp their images to be some-more in line with changing expectations.
In 2012, Taco Bell introduced a line of Cantina bowls and burritos dictated to contest with Chipotle, though selling for that lineup has given been altered to stress protein content.
In further to drink ($4), booze ($4) and sangria ($4.50), a Taco Bell plcae in a Chicago’s Wicker Park area will offer “Twisted Freezes” — solidified drinks that have rum, Tequila or vodka churned in. The latter will come in Mountain Dew Baja Blast, Cantina Punch and Cantina Margarita varieties, and cost between $6.19 and $7.19. The grill will open on Tuesday.
The San Francisco grill will have drink and wine, though no sangria or churned drinks. Taco Bell says it will underline a square and window where people can collect adult orders. The association hasn’t pronounced accurately when it will open.
Taco Bell says a new grill judgment reflects a “Millennial trend of seeking some-more civic environments.” Right now, a immeasurable infancy of a scarcely 6,000 U.S. locations are in suburban areas, with reduction than 1 percent in civic neighborhoods.
But Taco Bell pronounced it skeleton to supplement 2,000 locations in a U.S. over 10 years. And Sandland pronounced “several hundred” of them will have a pattern catered to city streets, with a apportionment of those portion alcohol.
Restaurants that offer ethanol will be called “Taco Bell Cantina” and offer a “tapas-style menu of shareable appetizers.” They embody nachos, quesadillas, duck tenders and rolled tacos.