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Twin Cities Automotive renamed Carousel Motor Group




 

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Twin Cities Automotive, a dealership organisation owned by Pohlad Cos., has altered a name to Carousel Motor Group.

The organisation owns 12 luxury- and domestic-brand stores with annual income of about $600 million, holding about 11 percent of a new-vehicle marketplace in a Twin Cities, a association says. Carousel skeleton to grow to 25 stores with annual income of $1 billion in a subsequent 5 years.

Store names will not be compulsory to change, though Tim Kraemer, Carousel comparison clamp president, currently pronounced “subtle” signage will prove they are members of Carousel.

“We wish to honour a name of a code rather than a name of a company,” he said.

The organisation pronounced a change is partial of an beginning to extend over Minneapolis-St. Paul and a stream car brands, and maybe over four-wheel vehicles.

Seeking growth

Kraemer pronounced Carousel is exploring avenues for growth, though has not targeted any locations or brands.

“We’re meddlesome in fascinating brands and fascinating markets,” he said. “We’re looking during any understanding that creates clarity in a wheelhouse.”

The new name is a reverence to a merger of Carousel Audi and Porsche in Aug 2012. The organisation initial deliberate a name change to enhance possibilities for expansion as early as that December.

The new name “allows us to go anywhere in a digital age,” Kraemer said. “It’s vast as distant as branding.”

The Pohlad Cos., that also owns a Minnesota Twins veteran ball team, bought a initial dual dealerships in May 2009 and continued to grow fast in automobile retailing after offered a interest in a Pepsi-Cola bottling business.

Minnesota lineup

Its stream lineup of dealerships, all in Minnesota, includes Audi Minneapolis, Audi St. Paul, BMW of Minnetonka, Chevrolet of Delano, Coon Rapids Chrysler, Inver Grove Hyundai, Mercedes-Benz of Maplewood, North Branch Chevrolet, Porsche of Minneapolis, Porsche of St. Paul, St. Cloud Hyundai and Star West Motorsports. The latter sells motorcycles, all-terrain vehicles and snowmobiles, among other products.

Article source: http://www.autonews.com/article/20140702/RETAIL07/140709940/twin-cities-automotive-renamed-carousel-motor-group

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